A. HALLIWELLStudio

DESIGN WITH A PULSE.

CUSTOM WEB DESIGN + DEVELOPMENT
WORKING WORLDWIDE · DETROIT BASED

Websitesthat actuallydo things.

A. Halliwell Studio creates custom websites, interactive digital experiences and digital systems for businesses worldwide that need more than a beautiful template.

START A PROJECT VIEW SELECTED WORK

CURRENT SPECIALTYHospitality + experience-driven businesses

Specialty, not exclusivity. If your business needs the web to sell, book, organize, explain, qualify or automate, the site should be designed around that job.

VIEW THE WORK
STRATEGY ✦ WEB DESIGN ✦ DEVELOPMENT ✦ INTERACTIVE EXPERIENCES ✦ DIGITAL SYSTEMS ✦
01 — Selected WorkRange with a reason.

Custom digital experiences
built around the business.

Hospitality, nightlife, wellness and local services. Each concept explores a different customer decision, from choosing a venue to understanding a treatment, planning a night out or requesting home service.

EXPLORE THE WORK

03 — Selected Work Nightlife / Events / Guest Conversion

After dark in Detroit

Vanta Social

A nightlife platform that gives guests one clear place to discover events, join a guest list, understand arrival details and move into VIP without hunting across social media.

ChallengeNightlife information is often fragmented across flyers, promoters, ticket links and social posts. That creates friction right when a guest is ready to act.

Built forEvent-first navigation · Guest-list and VIP pathways

Explore the case file Open the full site
LIVE BUILD PREVIEWOPEN FULL SITE
INTERACTIVE WEBSITE PREVIEW

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Scroll, click and explore the live build here. Open full site launches the standalone project.

Events · guest list · VIP
Event DiscoveryVIP ConversionGuest List UXResponsive Development
Original studio concept. Fictional nightlife brand. Forms and pricing are demonstrative.

04 — Selected Work Beauty / Wellness / Booking Experience

A quieter kind of luxury

Élan Aesthetics

A finished aesthetic-medicine concept built around treatment discovery, consultation booking, memberships, financing context and a calmer path from interest to appointment.

ChallengeAesthetics websites can overwhelm visitors with treatment names before helping them understand what applies to their concern, budget or desired result.

Built forConcern-led treatment discovery · Consultation-first booking

Explore the case file Open the full site
LIVE BUILD PREVIEWOPEN FULL SITE
INTERACTIVE WEBSITE PREVIEW

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Open full site

Scroll, click and explore the live build here. Open full site launches the standalone project.

Discover · decide · book
Treatment DiscoveryBooking UXMembershipsConversion Design
Original studio concept. Fictional aesthetics brand. No medical services are offered and all business details are illustrative.

05 — Selected Work Local Service / HVAC / Lead Generation

Made for the place you call home

Northstar Heating & Home

A finished local-service website that routes homeowners from urgent problems to the right service, estimate, maintenance or replacement path without making them decode contractor jargon.

ChallengeHomeowners often arrive stressed and need the fastest possible route to the right next step. A traditional services list can force them to diagnose the problem themselves.

Built forProblem-first routing · Service request pathways

Explore the case file Open the full site
LIVE BUILD PREVIEWOPEN FULL SITE
INTERACTIVE WEBSITE PREVIEW

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Open full site

Scroll, click and explore the live build here. Open full site launches the standalone project.

Service · trust · the next step
Lead GenerationService RoutingLocal SEO StructureConversion UX
Original studio concept. Fictional HVAC company. Contact details, ratings, credentials and pricing are illustrative.
Proof — without the pretendingInspect it yourself.

The work
is the proof.

Explore the strategy, live builds and interactive systems behind the portfolio, not just screenshots.

01 — Live Builds

Not just mockups.

Open finished and interactive concept websites across multiple industries.

Explore all work
02 — Case Studies

Strategy you can read.

See the problem, reasoning, customer journey and digital decisions behind each concept.

Read the work
03 — Interactive Capabilities

The interface proves it.

Try custom maps, booking flows, personalization, portals and conversion tools in the Lab.

Use the Lab

Portfolio brands shown are original studio concepts, not commissioned client work. I do not publish invented testimonials, logos or performance results.

THE WEBSITE IS PART OF THE BUSINESS.Every part has a job.

Beautiful to meet.
Useful to keep.

01

Get discovered

Search-ready structure and useful content help the right people understand what you offer.

02

Help people decide

Clear information, thoughtful journeys, and trust cues make the next decision easier.

03

Turn interest into action

Inquiries, booking, commerce, and custom tools give curiosity somewhere useful to go.

04

Support what happens afterward

Portals, planning tools, and integrations carry the experience into the work behind the scenes.

See how we shape the work
02 — Custom Web Design + DevelopmentStart where the business is.
A.A. HALLIWELL
STUDIOInvestment · 2026

For the next version
of your business.

Website design, development and digital systems shaped around the customer journey and the job the business needs the internet to do.

Website services from $300. Choose the scope that fits your next step.

Quick Fix

One problem. A clearer next step.

$300

One agreed website issue, such as a mobile layout, contact form or booking-link fix. Reviewed for fit before payment. Delivered in 3–5 business days after access is received; 100% upfront.

One-Page Launch

Get your business online.

$1,200

One custom, mobile-ready page with hero, services, about, and a simple inquiry form or existing booking link. Client supplies copy, logo and photos. Two revision rounds; about 10 business days after deposit and content.

Small Business Site

Give your business room to grow.

$2,500

Up to five pages, responsive design, basic SEO setup, and a simple inquiry form or existing booking link. Client supplies content. Two revision rounds; timeline agreed in your proposal.

Custom Website

Build around the bigger vision.

$7,000+

Custom strategy, design and development for a more extensive website or customer journey. Pages, features, integrations, revisions and timeline are defined in your proposal.

Quick Fix is paid in full upfront. One-Page Launch and Small Business Site require 50% upfront and 50% before launch or final handoff. Custom Website milestones are defined in your proposal. Domain, hosting, copywriting, e-commerce, new booking systems and custom integrations are quoted separately. Every project has a written scope; additions require a separate quote.

03 / THE LAB

See what your
website could do.

Choose a business need. Try the experience. Picture what we could build for yours.

Explore the full Lab
Venues / hospitality

A business problem
you might recognize.

Guests struggle to picture the space or decide which setting fits their plans.

WHAT AHS CAN BUILD

An illustrated property explorer with room details, event configurations and a useful inquiry handoff.

  • Custom property illustration
  • Interactive space and guest planning
  • Venue inquiry flow
Discuss this for my business

Direct link to Experience Atlas

TRY THE EXPERIENCE / Help guests picture their event

Opening the experience…

Original studio concepts. Prices, availability, capacities and records are demo data. Your project would be scoped around your business, content and systems. No live transaction or clinical assessment.

04 — The Studio

The person
behind the cursor.

Hello, I'm Arabella. I design and develop custom websites with personality and a real job to do.

My background in psychology and hospitality shapes how I think about digital experiences: what people need to understand, where they hesitate, what builds trust and what makes the next step feel easy.

A. Halliwell Studio works with businesses worldwide, from Michigan and New York to Saint-Tropez and beyond. Strategy, design and development can happen remotely, wherever your business is based.

STRATEGYDESIGNCODESYSTEMS ♥
MEET THE STUDIO
Arabella Halliwell, founder of A. Halliwell Studio
LET’S TALK ABOUT YOUR PROJECT

A conversation is a lovely place to start.

A 15-minute phone call to talk through your goals, your project, and the next steps. Choose an available time, leave your phone number, and Arabella will call you.

Book a consultationOpens Google Calendar in a new tab
A CONVERSATION BEFORE THE BUILD

Tell me what
you have in mind.

The exciting part, the frustrating part, and the thing the website needs to do next. Share what you know; we can shape the rest together.

Answers marked * are required. Everything else can be shaped together.

01What kind of business is this? *
02What do you need? *

Choose as many as apply.

03What's the timing? *
04What investment range fits? *

This helps me shape the right scope, not force you into a package.

05What needs to change?
06Why is this project important now?

Choose the closest reason, if you have one.

07What do you already have?

Choose everything that is ready. Starting from scratch is completely fine.

08How did you find the studio?
09And who am I talking to?
READY WHEN YOU ARE

Your answers come directly to A. Halliwell Studio.

You can send your inquiry here. Keep this page open until you finish.

Questions about pricing, payments, timelines, or ownership? Read the FAQs.

Your information is used only to respond to your project inquiry.